World Environment Day – Geocycle
- Category: CSRs - Corporates
- Location: Mumbai
- Year: 2020
The whole appeal of art is that it is not limited to the art on walls.
Strategically planned installations plays a major role in attracting attention of an audience in public spaces. Sending a message with selfie points is like a major activation activity for many causes to advertise through this medium of art.
These are completely custom projects that require us to conceptualise, design and then execute with various materials in various conditions.
In the last couple of years, we have just begun to realise this potential of ours and we hope to bring more of these dream projects to light in the coming future.
This 12 foot waste monster was created by Bhupendra, our Gurgaon based sculpture guru in just a week. Geocycle, the CSR wing of ACC Cements wanted to celebrate World Environment Day and this concept proposed by Zain Siddiqui from our team was a crowd puller for the two days it was displayed on their campus.